Minimalist Hair Serum

I love to take all that freedom when I get a chance to execute my own ideas while shooting a product. This is a proactive series of shots for one of Minimalist’s Hair Serum (Maleic Bond Repair Complex) that repairs hair damage. No moodpboard, no brief, no stress! Healthy and free flowing hair is what I visualised using paper strips and still maintaining the brand image guidelines of maintaining the monochrome colour scheme.